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Global Basketball Management Course

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What is the Global Basketball Management Course?

The Global Basketball Management Course offers a comprehensive, cross-disciplinary curriculum to help you enhance your management skills.

Through this programmeIn this course, participants will be able to acquire knowledge of all those areas that are not directly related to what happens on the basketball court, including topics such as revenue generation, marketing strategies, player development, talent detection and observation, sports management, professional management, staff composition and many others, without neglecting essential issues such as leadership, communication and management of group dynamics. With the acquisition of this knowledge, you will be able to make a qualitative leap in your basketball enrichment.

global managment course

What do we offer?

Multilingual content

You will find all our content in English, French and Spanish.

Audiovisual content

+ 25 hours of video

Elite speakers

We have the best speakers at international level

Access to exclusive networking events and meetings

Access to exclusive events for our students and networking meetings.

Study Plan

Module 1

Professional sports management. Configuration of staff, preparation of the squad and management of the season.
Content of the module

Module 1

Professional sports management. Configuration of staff, preparation of the squad and management of the season.
module content

Module 2

Detection, recruitment and development of talent. Scouting, talent detection, talent development and use of BIG DATA.
Content of the module

Module 2

Detection, recruitment and development of talent. Scouting, talent detection, talent development and use of BIG DATA.
module content

Module 3

Representation agencies and sports law
Content of the module

Module 3

Representation agencies and sports law
module content

Module 4

Development of a comprehensive project from the grassroots to the elite. Youth work, programming and relationship with the environment.
Content of the module

Module 4

Development of a comprehensive project from the grassroots to the elite. Youth work, programming and relationship with the environment.
module content

Module 5

Marketing, business strategies, promotion and new ideas applied to the growth of a club Where is the business of basketball heading?
Content of the module

Module 5

Marketing, business strategies, promotion and new ideas applied to the growth of a club Where is the business of basketball heading?
module content

Module 6

Amateur clubs, implementation ideas for growth. The importance of context
Content of the module

Module 6

Amateur clubs, implementation ideas for growth. The importance of context
module content

Module 7

Leadership communication and psychological considerations
Content of the module

Module 7

Leadership communication and psychological considerations
module content

Module 8

Multidisciplinary Staff
Content of the module

Module 8

Multidisciplinary Staff
module content

Module 9

USA Basketball
Content of the module

Module 9

USA Basketball
module content

Module 10

Case studies or experiences
Content of the module

Module 10

Case studies or experiences
module content

PRICE

Global Management Course

785 €
  • Content in English - Spanish - French
  • Audiovisual content
  • Individualised Learning
  • Elite speakers
  • Discussion forums
  • Certificate of completion of the course
  • Access to exclusive networking events and meetings
  • Belong to our community
  • Entrance into the industry through our network of partners
Register Today

What do our GBMC students think?

Get to know the content of our programme

Frequently asked questions

Do you have any doubts?

In this section you will find the answers to our customers' most common questions.

Behind the Bench Insitute is an online educational platform that seeks to bring knowledge in the field of basketball management from proven professionals through different types of courses.

Once you register for one of our courses, you will be provided with the keys to access all the educational content, hosted on our online platform in a coherent and orderly manner.

You can purchase our products from our website, you can pay by credit card, google pay, apple pay and paypal including payment in 3 instalments.

Preferably you can contact us by email at the following address [email protected] but you can also call us on +34 628 367 590.

Once enrolled and for any questions regarding the course, you can contact the following email address: [email protected]

Get all the latest information and exclusive promotions before anyone else.
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Established in 2023 and with the background of reflection and our own experiences, the idea arose of being able to offer a training alternative, bringing together in an accessible way what we, as professionals, would have liked to have had before dedicating ourselves to this world.
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Module 1

  • Characteristics required to be a sports director
  • Competences of the Sport Director within the structure of a club or federation
  • Timing of the work of a sports director by months
  • Setting up a working team
  • Selection of the trainer for a new project, processes and criteria
  • Methodology and market research, which ones and strategies to be followed
  • Differences between playing one or two competitions from a sporting director's perspective
  • Managing adversity
  • Communication with players during the season
  • What does Sports Management in a federation entail?
  • Making a selection as opposed to making a team
  • Managing expectations, challenges and team dynamics in women's basketball
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Module 2

  • Euroleague club structures for PRO talent spotting
  • Phases of the player scouting process
  • Characteristics that stand out in a player and attract attention
  • Recruitment processes of a young player
  • Steps to be taken within a club to develop a player's talent
  • Use of data in the process of scouting and talent detection
  • Determining factors for a player to be adaptable to the professional environment
  • Positioning of a player within a club's structure as a project player
  • How to condition the training process of a player for the demands of an evolving basketball. The transition to modern basketball positions
  • Use of advanced statistical or analytical tools for talent spotting
  • Creating a talent identification system in an emerging market
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Module 3

  • Relationship with representative agencies
  • Negotiation, guidelines and break-even points
  • The work of the agent, building a career from the grassroots to the elite
  • Choosing an environment for player development
  • Conflict management during the season underperformance, club perspective
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Module 4

  • Building a club identity - Culture
  • The importance of the working methodology within a structure
  • Structuring objectives by category in a training club
  • Detecting talent at an early stage How is talent recruitment structured?
  • Importance of holistic education - player, person
  • What do you look for in a trainee coach?
  • Ways to improve as a trainer
  • Relationship between the professional team and the youth team
  • Internal trainings within a club
  • Project trainers - how to promote them
  • Management of scholarship players
  • The overall project of a Federation, promotion of sport
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Module 5

  • Internationalisation project of a club
  • Potential growth and positioning of a club within a city
  • Communication and content strategies to generate impact
  • Organisation of a major event
  • Digital resources: Scouting, content, branding and community building
  • Innovation in communication strategies Leagues - Competitions
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Module 6

  • The growth of basketball from a federation's perspective
  • Strategies to increase the number of players in schools or amateur clubs
  • Use and dynamisation of a club's infrastructures
  • Optimising the resources of an amateur club
  • School - sports club links. Loyalty.
  • Management of social schools, dissemination of basketball
  • Social projects with basketball as a common thread
  • Club partnerships or linkages for growth
  • Ideas for the growth of amateur club coaches
  • The importance of basketball culture within an educational institution.
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Module 7

  • The importance of timing, when and what to communicate
  • Coach - Sport Director Dialogues
  • Leaderships emerge or are assigned
  • Communication with the presidency - board - council
  • The presidency of a club
  • Performance from a psychological perspective
  • Creating a favourable context for the learning and development of a player-in-training
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Module 8

  • What staff should a club's staff be composed of?
  • Interaction with departments influencing the team
  • A club's performance area and its importance
  • The analyst's work, perspective and transfer of information. Coach, sports management
  • Where data analysis in basketball is going
  • The team manager and the logistical tasks within an elite team
  • Health and performance habits
  • How to manage the skills coach in a team dynamic?
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Module 9

  • What the front office of an NBA franchise looks like
  • What is the job of an NBA scout?
  • The life of an NBA scout
  • NCAA recruitment
  • What is the NIL? How does the NIL change the global basketball scene?
  • The individual development work of NBA players
  • Relationship between NBA and Gleague team
  • How to train when there is no time to train? Strategies for time optimisation
  • The organisation of a GLeague franchise
  • Managing a Gleague changing room
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Module 10

  • Discovery and development of Edy Tavares
  • Creation, design of a programme and hatching of a youth program. Valencia Basket
  • San Pablo Burgos - Revitalising a city
  • Chima Moneke - Manresa
  • Global Development Fukui Blowinds Japan
  • Celta de Vigo, cradle of talent
  • Los Leones Quilpué case
  • Latino Basketball coaches association
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- Global Basketball
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logo web behind the bench institute
Home
Who are we?
Programmes
- Global Basketball
Management Course
- Microcourses
Speakers
Partners
Job Market by "The Hoop Vine"
Community
- Events + News
- Networking Experiences
- Mentoring
Contact
Campus